Tuesday, April 19, 2011

CNN-How to make data look sexy

I for one am not a fan of stats BUT I do realize how important statistics is for any job.

I really enjoyed this article on "How to make data look sexy." I think the reason why I find stats uninteresting is that the graphs we look at in university are boring histograms and scatter plots with no thoughtful presentation.

I thought that the article had some good points that I will bear in mind when putting together a graph or data of sorts in the future.

"Today, visualization has the potential to become a mass medium. Engagement -- grabbing and keeping the attention of a viewer -- is the key to its broader success. The clearest, most precise graphic in the world communicates nothing if nobody looks at it.

This isn't to say that clarity and precision have lost their importance, or that we're advocating a license to be tacky. Nobody wants a mindless pursuit of attention that leaves the information landscape looking like Times Square."

"When a visualization can be shared and discussed, it draws more interest. At the same time, a conversation can lead to a deeper understanding of the data as people ask questions and discuss interpretations."

Read How to make data look sexy at CNN: http://edition.cnn.com/2011/OPINION/04/19/sexy.data/index.html?hpt=C1

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